Unlocking marketing mix model literacy: A guide for strategic and performance teams Explaining how teams use MMM including real life examples
Allocating budget to improve performance using MMM Featuring the MMM (Marketing Mix Modeling) dashboard
Growth Stories How Three Dog-Loving Co-Workers Quit Their Jobs and Disrupted the $75 Billion Pet Food Industry The exact 3-part growth playbook that Jinx used to scale their business
Lead Gen How to Identify and Analyze Trends in Performance? Featuring the KPI Trendlines Dashboard and the Breakdown Explorer
Creative Lead Maximizing Ad Performance with Violet Featuring the Ad Performance Overview and Dynamic Ad Ranking Tool
Campaign Manager How to Optimize Investment for different channels in Violet? Featuring the KPI Trendlines Dashboard in Violet
Does Industry Expertise Matter When Building Your Customer Acquisition Muscle? Whether you are hiring a new team member or onboarding a new
The Hidden Risks of Rapid Growth: What Every CEO Needs to Know I've seen countless businesses scale to impressive heights, only to